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Cinnamon Toast Crunch / Hershey / Allrecipes
Some of our favorite foods were born out of a collaboration between two big-name brands—and 2025 is shaping up to be a year full of fun food partnerships. We haven’t even gotten through January yet and we’ve already seen Krispy Kreme and Pop-Tarts team up for the ultimate breakfast treat, a Totino’s pizza cereal collab, and Peeps and Breyers coming together for an ice cream collab we didn’t see coming (and we absolutely need).
Another big collaboration is in the works and it’s already taken the internet by storm. Both Hershey’s and Cinnamon Toast Crunch have already kicked off the year with their own exciting releases, like Hershey’s butterbeer-flavored Kisses. Now, the two are joining forces to make the candy of our dreams.
Hershey's New Cinnamon Toast Crunch Kisses
Introducing the new Hershey’s Cinnamon Toast Crunch Kisses. Similar to the butterbeer Kisses, this candy is unlike its other counterparts due to its lack of chocolate. Instead, the chocolate is replaced with Cinnamon Toast Crunch-flavored crème and sprinkled with graham-flavored bits. It also appears to have new festive tinfoil packaging, featuring the cereal’s iconic green, red, and purple brand colors.
“This is what dreams are made of,” one fan wrote when the news was shared on Instagram. Another fan brilliantly shared, “I think I’ll be making some snickerdoodles and putting the CTC kisses in the middle.”
So far, the candy has only been spotted at Target but it's expected to make a full nationwide release this upcoming spring. If you’re as excited as me, make sure to keep an eye out for these when they hit stores.
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